An urban youth e-sports camping activity is taking place at the Buynow shopping mall in Guangzhou's Tianhe district through Sept 18.

This activity integrates e-sports and camping. It aims to build a communication platform for young people in Tianhe, while also injecting new growth drivers into the district's e-sports industry.

Team members have one last huddle before an e-sports competition during the activity. [Photo/thnet.gov.cn]

A variety of activities like the Honor of Kings competitions and movie screenings will be carried out during the activity. Additionally, an Honor of Kings-themed market will also be held from 4 pm to 10 pm on Sept 12-18, while lawn concerts are scheduled to meet the public from 5 pm to 6:30 pm on Sept 16 and 17.

Boys pose for a photo at the market fair. [Photo/thnet.gov.cn]

Buynow has created the first "e-sports game + social space" zone in Tianhe, which integrates experiential scenes like e-sports, animation, VR, competitions and retail. From time to time, e-sports competitions and activities will be held here to provide a communication and entertainment platform for e-sports enthusiasts.